To provide free & easy data access to mobile subscribers Facebook has recently joined hands with some well known operators like Airtel, Reliance. Already Facebook the one & only top most social networking giant in the world partners with more than 18 operators in diferent countries across the world. Actually this free data access will available for those phone only which supports iOS Messenger, Android Messenger & Facebook for anyphone soon to be available in upcoming months.
Some of the well known operators around the world like Oi in Brazil, Etisalat in Egypt, and Tre in Italy, AXIS and XL Axiata in Indonesia, SMART in Philippines, DiGi in Malaysia, DTAC in Thailand, Viva in Bahrain, STC in Saudi Arabia, TMN in Portugal, Three in Ireland, Vivacom in Bulgaria, Backcell in Azerbaydzhan, Indosat, Smartfren providing this services via. Facebook.
As per report collected on December 31st 2012 71 million active users & 1.06 billion monthly active users in worldwide.
This kind of unique move from Facebook puts a lot o things in the line like promoting mobile messaging, mobile-only messenger services like WhatsApp, Viber, LINE. Again this new messaging apps were severely affecting the telco operators revenue but Facebook here plays a major role or say a symbiotic way to resolve this issue.
Again at the end of last year Facebook has launched an unique mobile apps which help users to access messaging service without login into Facebook Account. This new apps were running only on Android Phones in regions like India, Indonesia, Australia, Venezuela and South Africa. Again RCom is offering Facebook Messaging plan only for Rs 16 per month.